Choosing a video surveillance system today is more complex than ever. With the rise of AI-driven analytics, camera-to-cloud, and business intelligence tools, the right solution can do far more than just record footage. It can also enhance security, optimize operations, and reduce costs. But with so many options, how do you know what to look at for your financial institution, restaurant or retail business?
When looking at video security systems, here are the key factors and questions you should consider when looking at your options, along with common pitfalls to avoid.
Total Cost of Ownership: Avoid Hidden Fees
Many security solutions come with unexpected costs; from licensing fees for third-party cameras to ongoing software subscriptions. These hidden expenses can drive up total costs and limit flexibility. When browsing surveillance cameras, look for options that will last as an initial investment without long-term maintenance costs.
Ask About:
- Per-camera licensing fees: Some providers charge extra to integrate third-party cameras. Does your solution allow integration without additional costs?
- Non-proprietary storage options: Avoid being locked into expensive, brand-specific storage options that limit your ability to expand.
- Field & Remote serviceable hardware: Can your system be repaired quickly on-site? Can some issues be solved remotely without a costly truck roll?
Scalability & Flexibility: Choose a System That Grows with You Into the Cloud
A rigid security system can become a bottleneck as your business expands. Many solutions require complex infrastructure upgrades to scale, which can lead to disruptions and additional costs. Investing in a flexible video security system that can grow with your business can help you expand your operations and migrate to the cloud at your own pace.
Ask About:
- Support for hybrid cloud environments: Can you run elements of your video surveillance system on-premise and others in a private cloud or via a camera-to-cloud system to fit your needs?
- Flexible access options: Can users securely access security footage from mobile devices, web browsers, and their desktop?
- Enterprise-wide visibility: Can you monitor multiple locations from a single platform?
AI & Business Intelligence: Use Video for More Than Just Security
Your video surveillance system should provide more for your business than just security. It should deliver operational insights that improve customer service, safety, and efficiency. By integrating video with POS systems and tracking data like discounts, refunds, voids, queue lengths and inventory levels, you can easily optimize staffing, enhance customer experiences, and reduce losses for your business.
Ask About:
- AI-powered search tools: Can the system quickly locate people, objects, or vehicles of interest?
- Operational analytics: Does it track queue lengths, customer movement, speed of service, and liability issues?
- Customizable reporting: Do you receive reports or insights tailored to what you and your business care about? What about mobile push notifications for critical events as they happen?
Cloud & Cybersecurity: Ensure a Secure, Future-Proof Solution
A security system is only as strong as its cybersecurity protections. Weak encryption or non-compliant storage can expose your business to hacking risks, liability, and legal issues. When looking at security options, invest in a solution that provides encryption and compliance with NDAA, and SOC 2 standards. Look for flexible solutions that have strong cybersecurity measures for on-premise, camera-to-cloud and hybrid setups, so that you can scale your business while maintaining the best security practices.
Ask About:
- End-to-end encryption: Does the system protect sensitive footage in transit and at rest?
- Secure cloud storage options: Is data stored in a way that meets the most up-to-date regulatory standards?
- Regular security updates: Does the provider offer automatic cybersecurity updates?
Avoid Complicated Setups: Focus on Easy Integration
Your security solutions should enhance your business’ efficiency, not create operational headaches. Some systems require complicated integrations, outdated plugins, or dedicated IT teams just to function properly. When looking for solutions, look for built-in or easy integration features like video evidence sharing, AI-powered search, and cloud-based storage to make it easier to manage, review and share security footage efficiently, and to future-proof your business.
Ask About:
- Intuitive user interface: Is the system user-friendly for all employees? Do they need to be on site to access video or can they login via a web browser or a mobile device?
- Browser compatibility: Does it work on all modern web browsers, mobile, and desktop?
- Easy case management: Can incidents be quickly reviewed and shared with relevant stakeholders when needed?
Smarter Security Starts with the Right System
In 2025, the right video security system is about more than just cameras. It’s about creating a scalable, AI-powered solution that enhances security, streamlines operations, and delivers meaningful business intelligence to help you make informed decisions.
As you evaluate your options, make sure to ask:
- Are there hidden costs, like licensing fees or proprietary storage?
- Does the system provide AI-powered analytics and insights to improve both security and operations?
- What hybrid cloud and camera-to-cloud options are available?
- Is it built with cybersecurity best practices to safeguard sensitive data?
- Can it grow with your business and integrate with existing technology?
Wondering where to begin? Start here to discover the March Networks’ advantage. We help businesses answer these questions with confidence by providing flexible, AI-powered security solutions designed to enhance security, reduce costs, and deliver real business value.
Ready to learn more? Book a demo.
Angelo Tebano is the Director of Channel Sales, North America at March Networks, with 25+ years of experience in security technology and finance. He specializes in channel sales, account development, and building strategic partnerships to drive growth with video intelligence solutions.
